FACT 1:

A steady flow of new prospective customers is the lifeblood of every sales-driven organization. Competitive products, cutting edge sales enablement tools, and generous incentives are mere costs until someone sells something.

FACT 2:

Getting salespeople to apply the training and tools you’ve already provided is the greatest challenge facing sales leaders today.

We specialize in predicting, preventing, diagnosing and correcting the most insidious sales barriers. Chances are, they’re not what you think. Lurking behind lackluster performance is an emotional hesitation to contact prospective new clients. It’s not personality. It’s not the “fear of rejection.” It’s potentially a mix of some of sixteen different, distinct emotional avoidance pathways that keep talented, deserving salespeople from earning what they’re worth.

• Learn how to eliminate sales-restrictive behaviors to produce positive change for your sales team.

• Be able to detect sales-resistant behaviors in current salespeople as well as potential sales candidates.

• Become accredited to implement and interpret the SPQ*GOLD®/Full Spectrum Advocacy™ assessment tool.